Born From
The Waves
When Woolloomooloo crossed paths with Indie Hoffman, the connection was instant. Indie, a top surfer from a lineage of surf legends, saw the potential in Woolloomooloo’s mission of crafting a new type of footwear with natural, sustainable merino wool.
Rooted
In tradition
For 100 years, Hoffman California Fabrics has been at the forefront of textile design, known for their premium, hand-drawn, and hand-painted prints. This family-run business has continuously blended creativity with tradition, earning a respected place in the fabric industry.
The Best Of
Three Worlds
This Summer, Indie revives her grandfather’s classic wool designs through a unique partnership with Woolloomooloo Shoe. The collection combines the comfort and sustainability of Merino wool with Indie's unique surf style and the Hoffman family's iconic vintage prints.
The
Collection
#youbeEWE